Privacy Policy

Privacy Policy

The web application provides a Platform for a company/individual to help them run their farm operations in in a very structured and disciplined manner.
We integrate the soil testing results with fertilizer recommendation with information and communication technology (ICT) by putting a network of enterprise resource planning (ERP) and business intelligence (BI) across. The Company with its Platform simplifies and assists in bridging complex fertilizer and agronomy advisory. The technology allows extensive farm data collection and is backed with rich analytics for quick decision-making.
The Site/web application/application helps agribusinesses to bring transparency to their remote farm operations there by monitoring progress every day and taking corrective measures immediately and help business managers with analytics to get insights into farm data.


We ensure our steady commitment to Your privacy with regard to the protection of Your invaluable information. In order to provide You with our uninterrupted use of services through the Platform, We may collect and, in some circumstances, disclose information about You to third parties. To ensure better protection of Your privacy, we provide this notice explaining our information collection and disclosure policies, and the choices You make about the way Your information is collected and used.


We are committed to respecting Your online privacy. We further recognize Your need for appropriate protection and management of any Personal Information You share with us. We may store the following information:
1) Personal Data of the subscribers/customers and their users, such as but not limited to the below. The type of personal data captured varies by subscriber/customer as per their requirements, including but not limited to:
2) Subscribers/customers may also ask their Users to submit additional personally identifiable information in the Company system using a custom configuration module available in the system. This information stored depends on the business need of the subscriber/customer. You have the responsibility to ensure that only the minimum required information of Your users is captured using this module. The type of information stored by the Company to better provide You with services through the Platform, includes but is not limited to farmer’s education, assets etc, farmer plot information, crop information such as nature of crop, variety, number acres of land etc., practices followed during farming, fertilizer and pesticides applied on the crop, harvest information etc.
3) Geo-location Information is captured by the Company based on subscriber’s/customer’s request. You can choose to enable/disable geo-tracking based on business requirement, and contract between subscriber/customer and user. If You use certain features of the Platform, we may collect information about Your user’s location such as internet protocol address which in turn would enable us to infer the city, region/state, country, continent, internet service provider (ISP), longitude/latitude coordinates of location, type of connection (residential, business, etc.), and name of the organization that owns the connection.
4) Usage Information is captured by the Company about Your interactions with the Platform such as the pages viewed on the website, reports and dashboards viewed, and content viewed via using application programming interface. We use Google analytics to analyze the data and improve user experience.
5) We do not store any information other than user-id in cookies. You may decline these cookies by changing Your browser settings, if permitted. However, do note that this may impact Your experience in using the services through the Platform.
6) If You access the service though our Platform, we will be able to view personally identifiable information made available through Your wireless device. We may collect Your Unique Device identification number and other information made available through Your wireless device.
7) Non-identifying information – Whenever You use out Platform, we may collect non-identifying information from You, such as Your referring URL, browser, operating system, and Internet Service Provider. Without a subpoena, voluntary compliance on the part of Your Internet Service Provider, or additional records from a third party such as Your wireless provider, this information alone cannot usually be used to identify You.


We do not allow third parties/individuals to display advertisements when You use the Platform. However, the web application may be configured to include hyperlinks to other websites, content or resources. We have no control over such external links present in the Plaftorm, which are provided by persons or companies other than Us.
You acknowledge and agree that We are not responsible for any collection or disclosure of Your Personal Information by any external websites, companies or persons, nor do We endorse any advertising, products or other material on or available from such external websites or resources.
You further acknowledge and agree that We are not liable for any loss or damage which may be incurred by You as a result of the collection and/or disclosure of Your Personal Information by external websites, sites or resources, or as a result of any reliance placed by You on the completeness, accuracy or existence of any advertising, products or other materials on, or available from such websites or resources. This external website and resource providers may have their own privacy policies governing the collection, storage, retention and disclosure of Your Personal Information that You may be subject to. We recommend that before You enter any external website, do review their privacy policy.


We will never use, process, sell, transfer or give any of Your data to a third party for any purposes without Your permission. However, You agree that we may use Your data in the following cases:
Additionally, we may give Your information to law enforcement if we are compelled to by a court order, if there has been a violation of any Indian laws or if a violation of the Terms of Use or Privacy Policy has occurred. The data stored in the Company can be used for the below with Your consent.
Additionally, we may give Your information to law enforcement if we are compelled to by a court order, if there has been a violation of any Indian laws or if a violation of the Terms of Use or Privacy Policy has occurred. The data stored in the Company can be used for the below with Your consent.
Analytics:  To make our services through the Platform smarter, faster, secure, integrated, and useful to You, We use collective learnings about how people use our services and feedback provided directly to us to troubleshoot and to identify usage, activity patterns and areas for integration and improvement of our services.
Customer Support: We use Your information to resolve technical issues You encounter, to respond to Your requests for assistance, to analyze crash information, and to repair and improve our services.
Legal:  The Company will also share information including personal information with individuals or entities to the extent it believes in good faith it is required to ensure compliance with Law/regulations and/or pursuant to enforceable orders of government, Law enforcement or regulatory authorities.
Effective Provision of Services: We may share Your personal information to the Company employees, contractors and agents who need to know that information in order to provide other services to You and who are subject to strict contractual confidentiality obligations and code of conduct to ensure protection of information and may be terminated if they fail to meet these obligations.


Users may in some cases be able to review and edit the personal information they have provided to us by logging into their account on the site and editing their account. In order to make these changes simply access Your account and profile.
Data Deletion:  The Company stores information in its databases for the duration of the contract. If You delete the data using the Platform, then data is archived in case restoration is required at a later stage.
In case any data deletion activity is required to be done, which cannot be done from the Site, You can drop an email to and the request would be taken care of by the Company team within the time limit as specified in the contract, or in a maximum of 60 days. From time to time, the Company retains residual information about You in our backup and/or database. Such information would be deleted subject to contractual agreements, provided that region/country’s Law permits the same. Post deletion of data, user would have to login as a new user.
Data Modification: In case of any data modification activity is required to be done, which cannot be done from the Platform, You can drop an email to The Company cannot ensure all services would work as expected after data modification/deletion, as functionalities dependent on that data might not work in certain cases. The Company may deny data modification (if it is required for compliance of laws of that country).
Data Portability: Data portability is the ability to obtain some of Your information in a format You can move from one service provider to another. Depending on the context, You may also be entitled to request copies of personal information that You have provided to us in a structured, commonly used, and machine-readable format and/or request us to transmit this information to another service provider (where technically feasible).
In many cases, You can download Your data in reports as excel/pdf. You can also get the information by making API calls to our Platform. If You need any information which is not present in these reports / API calls, You can drop an email to
Withdrawing Consent: Where You have provided Your consent to the collecting of Your personal information by the Company’s customers, You may withdraw Your consent at any time by sending a communication to the Company at stating that you are withdrawing your consent. Please note that the withdrawal of Your consent does not affect the lawfulness of any processing activities based on such consent before its withdrawal. However, please note that in the event You withdraw Your consent, we cannot ensure the continuity or quality of the services being provided to You.
Complaints: If You wish to place a complaint with regard to privacy requirements or Laws, access any of Your Information or would like to update or correct any errors in Your User Information, please contact the Company at and also copy the data controller (customer who has collected the data) so that we can consider and respond to Your request. All requests will be addressed no later than 72 (seventy-two) hours from the date such a request is made.
If you have any questions or complaints about this Privacy Policy or the Company handling practices, you may send an email at


Your information is regarded as confidential and therefore shall not be divulged to any Third Party, unless if legally required to do so to the appropriate authorities, or if necessary to ensure Users may fully avail of the services of the Platform. We shall not sell, share, or rent Your Personal Information to any marketing agencies or any other such companies that indulge in unsolicited communications. Any communication by Us to You shall be undertaken in accordance with Our Terms of Use and Privacy Policy.
The Company stores personal information on its databases and on servers in various countries around the world. We may store Your Personal Information on a server located outside the country where You live. The information that You provide, subject to disclosure in accordance with this Privacy Policy and license agreement, shall be maintained in a safe and secure manner. The Company’s databases and information are stored on secure AWS servers with appropriate firewalls.
The Company uses industry standard physical, technical and administrative security measures to safeguard all Personal Information, confidential and secure. We conduct periodic reviews of our security measures pertaining to our information collection, storage, to guard against unauthorized access to systems. While all reasonable efforts will be made to ensure that information submitted by You is safe and secure, the Company makes no representation, warranties or other assurances that the security measures are adequate, safe, fool proof or impenetrable.
As a User of the Platform, You have the responsibility to ensure data security. You should use the Platform responsibly and not share Your User Information including Your username or password or account information with any person. Do remember that You are solely responsible for all acts done under the account registered to You.


Although You are entering into an Agreement with The Company to disclose Your information to us, we do use Third Party individuals and organizations to assist us, including contractors, web hosts, and others. Though we do not share Personal Information to other third parties at present, during the course of our provision of our service to You, we may delegate our authority to collect, access, use, and disseminate Your information if it is essential to do so. It is therefore necessary that You grant the Third Parties we may use in the course of our business the same rights that You afford us under this Privacy Policy. For this reason, You hereby agree that for every authorization which You grant to us in this Privacy Policy, You also grant to any third party that we may hire, contract, or otherwise retain the Services of for the purpose of operating, maintaining, repairing, or otherwise improving or preserving our Website or its underlying files or systems. You agree not to hold us liable for the actions of any of these Third Parties, even if we would normally be held vicariously liable for their actions, and that You must take legal action against them directly should they commit any tort or other actionable wrong against You.


We use data collection devices such as “cookies” on certain pages of our Platform. “Cookies” are small files sited on Your hard drive that assist us in providing customized services. We also offer certain features that are only available through the use of a “cookie”. Cookies can also help us provide information which is targeted to Your interests. Cookies may be used to identify logged in or registered Users. Our cookies store only username, and no other tracking information.
The Website also has enabled the Google analytics, which allows Google to collect data about Users on our Website, in addition to anonymous identifiers. You may choose to opt out of this by sending an email to the Company.


Users may in some cases be able to review and edit the Personal Information they have provided to us by logging into their account on the Platform and editing their account. In order to make these changes simply access Your account and profile. Although most changes in information or data collection preferences may change immediately some information may stay stored on a browser’s web cache. We take no responsibility for stored information in Your cache, or in other devices that may store information, and disclaim all liability of such. In addition, we may, from time to time, retain residual information about You in our backup and/or database based on existing contractual agreements. When a contractual agreement ends, Your data would be deleted as per the agreed terms in the legal contract agreement.


We take certain measures to enhance the security of our Platform. However, we make no guarantees as to the security or privacy of Your Personal Information. It is very much so in our interest to keep our Website secure, but we recommend that You use anti-virus software, strong passwords, routine credit checks, firewalls, and other precautions to protect Yourself from security and privacy threats.


You agree and undertake to indemnify us in any suit or dispute by any Third Party arising out of disclosure of Personal Information by You to Third Parties either through Our Platform or otherwise and Your use and access of websites and resources of third parties. We assume no liability for any actions of third parties with regard to Your Personal Information, which You may have disclosed to such Third Parties.


By providing Personal Information Platform that forms the basis of communication with You, such as contact information, You waive all rights to file complaints concerning unsolicited email from us, since You have agreed to such communication by providing Your information to us. However, You may unsubscribe from certain communications by notifying the Company that You no longer wish to receive solicitations or information and we will endeavor to remove You from our database where You have the right to request this under our Term of Use, Privacy Policy, or applicable Law, or where we voluntarily decide to grant the request.


Each paragraph of this Privacy Policy shall be and remain separate from and independent of and sever-able from all and any other paragraphs herein except where otherwise expressly indicated or indicated by the context of the agreement. The decision or declaration that one or more of the paragraphs are null and void shall have no effect on the remaining paragraphs of this Privacy Policy.


Your data may be transferred to – and maintained on – computers located outside of Your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in Your jurisdiction. If You are located outside the India and choose to provide information to us, the Company may transfer personal information to the India or elsewhere and process it there. Your consent to this Privacy Policy followed by Your submission of such information represents Your agreement to that transfer. We commit under our current data processing agreements to maintain a mechanism that facilitates transfers of personal data outside of the EU as required by the Data Protection Directive.


Like our Terms of Use, we may amend this Privacy Policy from time to time. When we amend this Privacy Policy, we will place a note on our Platform as to when the Privacy Policy was last modified. Also, an email stating the same would be sent. You must agree to the amendments as a condition of Your continued use of our Platform and the services offered.

Crop Advisory

Selecting the right crop to increase farmer yield and to maximize the profit by taking into consideration, the market prices, climate, and irrigation facilities

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